Consumable Media LLC has developed the BuyBye™ limited play DVD, a new product that allows a DVD to be played exactly 2 times and then recycled. The BuyBye DVD features the most popular first run titles from Hollywood where they are sold through retail channels for a MSRP price of $3.99. These limited play DVDs can be played on any standard DVD player, computer or game console without any modification or unique software. The BuyBye DVD will hit store shelves in Spring 2007.
Our target market for BuyBye DVD are retail partners representing over 100,000 retail locations in the U.S., serving approximately 78% of consumers each and every week. The product is supported with title selection services, title information services, POP signage, and recycling services. Through the purchase of a BuyBye DVD, our customers are assured of a team who is dedicated to constant process improvement and ongoing innovation.
Our premiere markets are Quick Service Restaurants (QSR) and Convenience Stores. These two markets have a large volume of consumer visits and do not currently have limited play DVD offerings.
Rather than focus on a breadth of movie title selections, we focus on a selective group of popular first run movie titles that have a high propensity for success on our limited play format. This allows us to easily initiate effective marketing with our retail partners, as well as maintaining lean inventory.
A major feature of BuyBye DVD is the pricing ($3.99). The BuyBye DVD movie has a retail price at the same cost of traditional movie rentals. Our pricing is based on a price consumers are familiar with from their prior experiences in renting movies.
The BuyBye DVD business environment is built around the premise that consumers have an ongoing demand to view movie titles. There are thousands of retail locations that do not or can not offer low-cost DVD movies to consumers for home use. BuyBye DVD is a product that allows retailers to bring DVD movies to their customers.
BuyBye DVD not only allows retailers to offer DVD movies, but adds to sales, has a small footprint, can bring in additional traffic seeking out the product, provides value-added convenience, and is supported by both a title selection and recommendation system and sophisticated inventory control methods. The result is a product that sells in high volume and has reasonable margins.
For consumers, BuyBye DVD is an excellent alternative to traditional media consumption choices. Consumers are seeking out DVD movies for home use, but have a preference for seeing titles available at more convenient locations. The value of BuyBye to consumers includes: no longer needs to frequent a store specializing in DVD movies (or need to return viewed disc), less ongoing commitment after purchase, is immediately available, has an unlimited shelf life, low cost, more convenient availability, and discs are always brand new and come without scratches.
Check out more at http://www.buybyedvd.com/v1
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